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The staff here at Avindy is excited to announce that one of the most highly regarded magazines in fashion has given us a nod—Vogue. We are humbled by this featured mention and there is little need to ramble on about how awesome our jewelry is because Vogue took the words right out of our mouth!"While the idea of statement jewelry—those big, bold pieces that can redefine up almost every look—is as perennial as the grass, the form in which these kind of accessories present themselves each season is always radically different. Here are some of our favorite, brand-new pieces for fall—all of which could last a lifetime (or one season, if you prefer), and all available for under $500."You can find the full article here on the Vogue Website.  If you are interested in purchasing this necklace from Avindy, you can find it here on our site, or you can also use our store locator to find a store near you. Thank you so much in joining in on our excitement!
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 As you may or may not know, Avindy is in the midst of celebrating it's 10th year of creating jewelry inspired by years of world travel and a philosophy built on the beauty of handmade craftsmanship. In commemoration of this achievement, we have decided to take the world on a tour of our hometown with the Arabia Collection inspired by our latest photoshoot on Arabia Mountain located in Atlanta, Georgia. A perfect setting for our Fall 2011 lookbook, Arabia Mountain is very much like Avindy in that it is a small mountain that rises abruptly from a virtually level surrounding plain. This particular collection presents you with an array of colors that can be found amongst the beautiful scenery of Arabia Mountain—chock full of stormy greys, teal, aquamarine, green mystic topaz and antiqued sterling silver. The color story borrowed from the beautiful Mountain is so versatile that not only can you pair any of the pieces in the collection with your favorite little black dress, but you can also invigorate your favorite pair of jeans and that comfy white waffle T-shirt you are bound to practically live in this Fall. Our signature style that Avindy fans have come to cherish remains present in the layering of metals and contrasts between faceted and rough gemstones, with one of the most interesting gemstones in this collection being the Labradorite. The stone was originally discovered in 1770 on the Labrador Peninsula in Canada, thus the namesake, but can also be found in Norway, and the former USSR. Labradorite, an iridescent grayish gemstone with streaks of black, brown or blue, is said to protect and clear the aura, as well as balance and protect one from energy leaks.Join us in the coming weeks as we indulge in more stories of color, style, and travels as told by our Fall 2011 collections.    |
You're invited to the Avindy Mother's Day Warehouse Sale!
Thursday, April 28, 6-9 - Sneak Preview Ladies Night, with wine and cheese
Saturday, April 30, 10-4 - Warehouse Sale, with sangria and snacks
Jewelry for everyone, priced from $30 up! We can't wait to help you pick out something special for mom (and maybe a little treat for yourself).
From one mother-daughter team to another,
Avril and Cindy
Avindy Studio
King Plow Arts Center
887 Marietta St NW Suite M101
Atlanta, GA 30318
(see map)
PARKING
Parking is available in King Plows Arts Center main lot, entrance 1 please park in the visitor spaces. From the parking lot walk through the main building, through the courtyard and around the corner to the right, and up the yellow stairs to Avindy.
avindy.com | 404-355-1165
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It's trade show season, when we get to go out and say hello to lots of the lovely people who carry avindy in their stores, but it's also blizzard season, and the two don't match up well!
Earlier this month, when the south and the northeast got smacked by two big storms right in a row, we had quite a time of it all our displays and table cloths got stuck in New York, Avril got stuck in New York, Cindy had pneumonia and was stuck at home in Atlanta in the snow BUT we pulled it together! Avril and our new employee Raven made it home two days later on Thursday, Cat and Cindy put together a makeshift booth for our next show at the last minute and poof, here we are with a snowy addition to our booth
And just to show that it's never a dull moment even without weather shenanigans, here's a crazy local marching band wandering through High Design at the Atlanta Gift Show!
We hope your winter's going well low on inconvenient snowstorms and high on cocoa consumption.
xoxo,
Avril & Cindy
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Whether you're shopping for someone special, or looking for something to add to your own wishlist, we're here to help you find the perfect piece of sparkle this holiday season, with all new handcrafted avindy pieces.
(And if you're still not sure what'll suit her after reading our list, there's always one of our avindy gift cards.)
Pyrite
Pieces »
Ideal for the girl who likes to sparkle on a budget. Inspired by our
love for rough cut diamonds.
Magnet Wraps » Our versatile magnet wraps do double duty worn as a bracelet layered with bangles, or double wrapped for a knock-out necklace.
Rings » Made for stacking (or wearing solo), to brighten the everyday.
 Leather Wrap
Our new chocolate leather stud wrap will make any trendsetter feel fresh and fabulous -- and oh, does it look good layered with a couple of skinny hammered diamond bangles.
Large Beaded Necklaces
Fabulous with a little black dress for a classic look, or paired with a favorite tee for a fresh, casual vibe.
Solitaire Necklaces
Layer away! These are perfect for wearing together, or with one of our signature magnet wraps -- or even with Grandma's pearls for a funky vintage look.
Wispy Jingles
Our colorful, flirty earrings make a statement all year long.
Diamond Pave Circle of Life on Knotted Chain
Celebrate life, family, or the urge to shine with this statement necklace. A piece to cherish for years to come.
Earrings
Simple and elegant -- sure to become a jewelry box staple.
Gift Cards In either paper or electronic form, so she'll have something to unwrap, near or far.
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Now there's one more way to give or get avindy jewelry announcing avindy.com gift cards!
We have both electronic and paper gift cards available, whether you want to surprise that long-distance someone, or have something to unwrap in person. Gift cards are valid towards anything at avindy.com, from statement necklaces to delicate rings. We don't want to brag, but we're pretty sure it's guaranteed to make someone's day.
So next time you have to retain your title of World's Most Thoughtful Gift Giver, or need to drop hints to that special someone about what your little heart desires, you'll know what to do.
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Please join us in welcoming aboard the newest member of the avindy team. We are really excited to bring on Sarah Curry as our new National Sales Rep. Sarah graduated with honors from UGA with a passion for fashion and business development. She came highly recommended from every professor, boutique owner, and fashionista she worked for in the course of her career. We are really excited for her to be a part of the avindy family and we look forward to joining hands to continue to build avindy!
A huge thank you to everyone who applied for the job or sent applicants our way. We really appreciate everyone’s enthusiasm during this process.
xoxo,
Avril and Cindy
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 We're just back from NY International Gift Fair and ENK Accessories Circuit. Both were crazy busy. Lots of new customers, lots of loyal existing customers, and a fabulous response to the new fall/holiday collection. Here are the highlights!
Our booth this time around got fun with shaggy cloths (right). Some best selling avindy themes Pyrite sparkly nuggets, red garnet with raw aquamarine, metallic magnet strands which look great as necklaces and bracelets, funky pearls layered with oxidized chains, pale blue opals and labradorite to complement charcoal color palates in fall clothes, layered charms with diamonds in antiqued sterling silver mixed with hammered gold, and leather wraps mixed with diamond bangles. Phew!
We loved the newly renovated Handmade Section at the Javits Center. We were surrounded by other amazing artisans. We got excited about recycled soda bottle glassware from The Green Glass Company, white ceramic birds on rusty railroad hardware from Stiles in Clay, and oversized vintage inspired dominoes from Sugarboo Designs.
A surprise highlight of our trip was
Chelsea Market – WOW! We stumbled upon the Chelsea Market on our way to Iron Chef Morimoto’s new restaurant.
The market is housed in the old Nabisco factory (home of the Oreo!). What a diamond in the rough. Gorgeous old building with exposed brick, wrought iron, old wide plank hardwoods, industrial light fixtures and tucked in every nook and cranny was foodie heaven. Cheese shops, meat shops, bakeries, tiny restaurants, gourmet book store, and more!
 The proceeds from this wishing well in the Market (right) go to feed the elderly.
As for Morimoto’s restaurant to die for! An eating experience and our top favorite restaurant from the show trips. Whole fried sea bass with fried rice. Watermelon gazpacho for app. It's a funky eclectic little restaurant in Tribeca. We highly recommend it!
The weather in New York was also amazing sunny, cool and breezy. Finally, a taste of fall…
xoxo,
Cindy
Mom & Dad (Avril and Stanley Joffe) |
 avindy is hiring! We're looking for an Atlanta-based national sales rep a superstar with strong sales skills and a savvy sense of style to continue to build the business and
increase sales by finding new stores and channels to sell avindy jewelry and
also building stronger relationships with our existing customers. The job will let you work from home much of the time while growing the avindy brand. If you're interested, or know someone who might be, you can get more details by downloading the job description. We hope to hear from you! |
Little known fact jewelry's not all we make around the avindy studios. Our monthly potluck is a fun way to share recipes and hang out. Since summer is potluck season, we thought we'd share a recent menu -- all made by avindy staff from scratch! Mixed field greens with olives and roma tomato Broccoli and avocado salad Lasagna with fresh basil Shrimp scampi bruschetta Fried yucca with honey dipping sauce Vanilla ice cream cake with chocolate crust, oatmeal raisin crumble and strawberries Any favorite potluck dishes you think we should try next time?  Avindy staff! |
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